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Facilitators
Jason Jordan
Jason Jordan is a Vice President of Vantage Point
Performance. He is a recognized thought leader in the
domain of consultative selling and conducts ongoing
research into management best practices in hiring,
developing, measuring, and leading world-class sales
organizations.
For more than a decade, Jason has consulted
internationally in industries such as technology,
financial services, media, telecommunications,
manufacturing, distribution, consumer products, health
care, and hospitality. Jason was previously co-founder
of Go To Market Partners and World-Class Sales Leader,
consulting and training firms that help senior
executives get the most from their sales forces. He
also held senior positions with Mercer, Renaissance
Worldwide, and Andersen, where he focused on business
process and human capital issues related to the sales
and marketing functions.
Having sold financial products, consumer products, and
software integration services early in his career,
Jason is a passionate advocate of both the sales
profession and the evolution of sales management into
a science. He is currently the Director of Research
for the University Sales Education Foundation, is on
the Editorial Advisory Board for Sales and Marketing
Management, and leads an online community for Selling
Power magazine's Sales 2.0 Forum.
Jason received an Economics degree with honors from
Duke University and an MBA from the University of
Virginia, where he lectures in the Executive Education
Program and teaches one of the few graduate-level
courses in sales.
Jason may be reached at
JJordan@VantagePointPerformance.com.
Brian Lambert, Ph.D.
Brian Lambert is the Director of
Sales Training Drivers for the American
Society for Training and Development
(ASTD). He is responsible for creating
sales training content, tools, and
resources that help sales trainers and
sales managers improve salesperson
performance within their own
organizations. In this role, Brian leads
the profession-wide global sales
competency modeling effort to define
what world-class sales people and sales
managers need to know and do to be
successful. He also manages the sales
training product-development and
educational offerings designed to help
clients and customers attain their
revenue goals.
Brian has fifteen years of experience
in all facets of sales, sales
management, and sales training and is an
internationally recognized expert on
transforming sales team systems,
processes, and people through learning
for major corporations such as Orange /
France Telecom, Hewlett Packard Company,
EMC/ Microsoft, and the federal
government. His work has taken him to
Europe, Africa, and North and South
America where he has personally trained
over 15,000 salespeople and sales
managers from across the globe.
Brian has authored three books on professional
selling, including
World-Class Selling: New Sales Competencies as
well as
10 Steps to Successful Sales published by ASTD
Press. He has received winner’s circle awards for
sales performance and Air Force medals for leadership.
In 2006, Brian was recognized by Sales & Marketing
Management Magazine as one of the most influential
people in professional selling.
Before joining corporate America,
Brian was a Captain in the United States
Air Force where he served as a Logistics
Officer and Director of Group Training
managing new-hire and ongoing
development programs and human
performance improvement initiatives for
an intercontinental ballistic missile
(ICBM) unit while at the same time
working with 150 locations to implement
CRM software.
Brian has a master’s of science
degree in Human Resource and Information
Resource Management from Central
Michigan and a Ph.D. in Management from Capella University.
He can be reached at blambert [at ] astd.org
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Jason Jordan
Dr.
Brian Lambert
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